[ale] OT: Clear Wimax going live on June 16

Matt Gilbert matt at mattgilbert.net
Tue Aug 4 18:47:40 EDT 2009


Not to resurrect an already once-resurrected thread, but the clear/clearwire
issue only came on my radar recently. i'm wondering why clear would campaign
so forcefully in an area where their main competitor is comcast, if they are
both indeed the same company. (we have comcast at my house, and it's utterly
crappy at best, and meanwhile there's a Clear sandwich board ad thingy
sitting in the parking lot next door.)

is it just the "Xe" or "AIU" tactic? that is, everyone knows your brand
sucks/is evil, for example, Blackwater, AIG, or Comcast, so you change the
name to, for example, "Xe", "AIU" or "Clear"?

matt


On Mon, Jul 27, 2009 at 1:33 PM, Brian Pitts <brian at polibyte.com> wrote:

>  On 07/27/2009 01:02 PM, Sean McNealy wrote:
>
> On Mon, Jul 27, 2009 at 12:36 PM, Geoffrey<lists at serioustechnology.com> <lists at serioustechnology.com> wrote:
>
>
>  Some confusion there, on my part, possibly on others.  The original post
> references 'clear wimax' which is www.clear.com, whereasclearwiresucks.com is in reference to www.clearwire.com.
>
>
>  I was under the impression that Clear and Clearwire were both brands
> run by Comcast.  Anyone want to backup or contradict my memory?
>
>
>
>  Clear is a brand name used by the company Clearwire. According to
> wikipedia
>
> "On May 7, 2008, Clearwire and Sprint Nextel's wireless broadband unit Xohm
> announced their intent to merge, combining Sprint's 4G WiMax network (Xohm)
> with Clearwire's existing pre-Wimax broadband network. Sprint will own 51%
> of the firm, with ex-Clearwire shareholders owning 27% - a consortium of
> Comcast, Time Warner, Intel, Google, and Bright House will invest $3.2
> billion and own the balance. Clearwire and the cable companies will buy 3G
> mobile broadband from Sprint as MVNOs"
>
> --
> All the best,
> Brian Pitts
>
>
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>
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