[ale] Microsoft Found Guilty of Misleading Advertising
Robert Reese
ale at sixit.com
Thu Aug 26 23:12:35 EDT 2004
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On 8/25/2004 at 2:37 PM Jonathan Rickman wrote:
>I saw that ad in eWeek and raised my eyebrows. I almost thought it was a
>spoof at first. It really is that obviously skewed. MS should be taken to
>task on this one, but any consumers who were "misled" by that ad need to
>get a clue.
It isn't the consumers that were targetted by that ad campaign; rather, it
was aimed to the already clueless management and executive sector of
business, and especially toward small-business owners that aren't
tech-savvy. MS knows that these are the decision-makers in our economy,
not us tech types. Often we can recommend, but rarely do we actually get
to make those decisions.
;c)
Cheers,
Robert Reese~
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